When it comes to the small pickup truck market, two names dominate the conversation: the Toyota Tacoma and the Ford Ranger. At Mark Martin Motors, we see it every day—customers usually fall into one of two camps. They either want the legendary reliability of the Tacoma, or they want the modern performance of the Ranger. Rarely do they consider anything else.
But which one is actually the better deal on the used market?
When you step onto a truck lot, the choices can be overwhelming. Ford offers a massive lineup, but for most buyers, the decision comes down to size: Small, Medium, or Large.
At Mark Martin Motors, we recently lined up the "Three Bears" of the Ford family—the Ford Ranger, the F-150, and the F-250 Super Duty—to see which one offers the best value, practicality, and performance. We looked at three Lariat trim models to keep the comparison fair.